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Configurar os Insights de lugares

Com o Insights de Lugares, você pode melhorar seus dados com insights estatísticos sobre dados de pontos de interesse para tomar decisões de negócios mais informadas.

Antes de consultar os dados do Insights de Lugares, inscreva-se para ter acesso ao produto Insights de Lugares. Depois que sua conta for integrada, você poderá assinar o conjunto de dados do Insights de Lugares para o país de destino.

Pré-requisitos

Para acessar os dados do Insights de Lugares, você precisa:

Inscreva-se para pedir acesso ao Insights de Lugares.
Ter uma conta do Google Cloud.

Se você não tiver uma conta, clique no botão Começar, que leva a uma experiência de configuração interativa no console do Cloud para novos usuários:

Primeiros passos
Ative a API BigQuery. Para instruções sobre como ativar o BigQuery e um tutorial sobre como usar o BigQuery, consulte Consultar um conjunto de dados público com o console do Google Cloud.
Ative a API Analytics Hub.
Verifique se sua conta tem o papel de proprietário da assinatura do Analytics Hub (roles/analyticshub.subscriptionOwner) para realizar tarefas de assinante.
Verifique se sua conta tem o papel de Usuário do BigQuery (roles/bigquery.user) para criar conjuntos de dados.
Verifique se sua conta tem o papel Leitor de dados do BigQuery (roles/bigquery.dataViewer) para acessar e consultar conjuntos de dados vinculados.

Para mais informações, consulte Visualizar e assinar listagens.

Os dados do Insights de Lugares estão disponíveis para as cidades e os países listados na tabela abaixo. Cada cidade e país tem uma lista de dados própria a que você precisa se inscrever individualmente.

Para assinar uma página:

Selecione o link de inscrição da cidade de interesse na tabela abaixo.
Uma caixa de diálogo é aberta para esse país no console do Google Cloud. Por exemplo, para o anúncio de Nova York, Estados Unidos (EUA):
Selecione o botão Inscrever-se na caixa de diálogo.
Confirme ou edite o Projeto, o Nome do conjunto de dados vinculado, a Região principal e as Regiões de réplica na caixa de diálogo. Você pode usar o nome padrão das informações do produto ou definir um nome com sua própria convenção.
Selecione Salvar.
Quando concluída, a assinatura da tabela aparece no painel Explorer do BigQuery no console do Google Cloud. Nas consultas SQL, use o nome da tabela mostrado abaixo para acessar os dados.

Listagens disponíveis

As tabelas a seguir listam as cidades e os países em que o serviço está disponível e fornecem links para fazer uma assinatura. É possível assinar dados de amostra e dados completos de cada cidade e país.

Depois de se inscrever em uma ou mais páginas de detalhes, execute o notebook a seguir para conferir os dados em ação em um ambiente interativo.

Executar no Google Colab

Ver código-fonte no GitHub

Dados de amostra

Cidade, país	Link de inscrição	Nomes de tabela
Buenos Aires, Argentina	AR	`places_insights___ar___sample.places_sample` `places_insights___ar___sample.types` `places_insights___ar___sample.FUNCTION_NAME`
Sydney, Austrália	AU	`places_insights___au___sample.places_sample` `places_insights___au___sample.brands` `places_insights___au___sample.types` `places_insights___au___sample.FUNCTION_NAME`
Bad Gastein, Áustria	AT	`places_insights___at___sample.places_sample` `places_insights___at___sample.types` `places_insights___at___sample.FUNCTION_NAME`
Riffa, Bahrein	BH	`places_insights___bh___sample.places_sample` `places_insights___bh___sample.types` `places_insights___bh___sample.FUNCTION_NAME`
Bruxelas, Bélgica	BE	`places_insights___be___sample.places_sample` `places_insights___be___sample.types` `places_insights___be___sample.FUNCTION_NAME`
São Paulo, Brasil	BR	`places_insights___br___sample.places_sample` `places_insights___br___sample.types` `places_insights___br___sample.FUNCTION_NAME`
Plovdiv, Bulgária	BG	`places_insights___bg___sample.places_sample` `places_insights___bg___sample.types` `places_insights___bg___sample.FUNCTION_NAME`
Toronto, Canadá	CA	`places_insights___ca___sample.places_sample` `places_insights___ca___sample.brands` `places_insights___ca___sample.types` `places_insights___ca___sample.FUNCTION_NAME`
Santiago, Chile	CL	`places_insights___cl___sample.places_sample` `places_insights___cl___sample.types` `places_insights___cl___sample.FUNCTION_NAME`
Medellín, Colômbia	CO	`places_insights___co___sample.places_sample` `places_insights___co___sample.types` `places_insights___co___sample.FUNCTION_NAME`
Brno, República Tcheca	CZ	`places_insights___cz___sample.places_sample` `places_insights___cz___sample.types` `places_insights___cz___sample.FUNCTION_NAME`
Copenhague, Dinamarca	DK	`places_insights___dk___sample.places_sample` `places_insights___dk___sample.types` `places_insights___dk___sample.FUNCTION_NAME`
Cairo, Egito	EG	`places_insights___eg___sample.places_sample` `places_insights___eg___sample.types` `places_insights___eg___sample.FUNCTION_NAME`
Helsinque, Finlândia	FI	`places_insights___fi___sample.places_sample` `places_insights___fi___sample.types` `places_insights___fi___sample.FUNCTION_NAME`
Paris, França	FR	`places_insights___fr___sample.places_sample` `places_insights___fr___sample.types` `places_insights___fr___sample.FUNCTION_NAME`
Berlim, Alemanha	DE	`places_insights___de___sample.places_sample` `places_insights___de___sample.types` `places_insights___de___sample.FUNCTION_NAME`
Atenas, Grécia	GR	`places_insights___gr___sample.places_sample` `places_insights___gr___sample.types` `places_insights___gr___sample.FUNCTION_NAME`
Hong Kong, Hong Kong	HK	`places_insights___hk___sample.places_sample` `places_insights___hk___sample.types` `places_insights___hk___sample.FUNCTION_NAME`
Debrecen, Hungria	HU	`places_insights___hu___sample.places_sample` `places_insights___hu___sample.types` `places_insights___hu___sample.FUNCTION_NAME`
Mumbai, Índia	IN	`places_insights___in___sample.places_sample` `places_insights___in___sample.types` `places_insights___in___sample.FUNCTION_NAME`
Jacarta, Indonésia	ID	`places_insights___id___sample.places_sample` `places_insights___id___sample.types` `places_insights___id___sample.FUNCTION_NAME`
Cork, Irlanda	IE	`places_insights___ie___sample.places_sample` `places_insights___ie___sample.types` `places_insights___ie___sample.FUNCTION_NAME`
Tel Aviv-Yafo, Israel	IL	`places_insights___il___sample.places_sample` `places_insights___il___sample.types` `places_insights___il___sample.FUNCTION_NAME`
Roma, Itália	IT	`places_insights___it___sample.places_sample` `places_insights___it___sample.types` `places_insights___it___sample.FUNCTION_NAME`
Tóquio, Japão	JP	`places_insights___jp___sample.places_sample` `places_insights___jp___sample.types` `places_insights___jp___sample.FUNCTION_NAME`
Busan, Coreia do Sul	KR	`places_insights___kr___sample.places_sample` `places_insights___kr___sample.types` `places_insights___kr___sample.FUNCTION_NAME`
Kuala Lumpur, Malásia	MY	`places_insights___my___sample.places_sample` `places_insights___my___sample.types` `places_insights___my___sample.FUNCTION_NAME`
Cidade do México, México	MX	`places_insights___mx___sample.places_sample` `places_insights___mx___sample.types` `places_insights___mx___sample.FUNCTION_NAME`
Amsterdã, Países Baixos	NL	`places_insights___nl___sample.places_sample` `places_insights___nl___sample.types` `places_insights___nl___sample.FUNCTION_NAME`
Wellington, Nova Zelândia	NZ	`places_insights___nz___sample.places_sample` `places_insights___nz___sample.types` `places_insights___nz___sample.FUNCTION_NAME`
Oslo, Noruega	NÃO	`places_insights___no___sample.places_sample` `places_insights___no___sample.types` `places_insights___no___sample.FUNCTION_NAME`
Arequipa, Peru	PE	`places_insights___pe___sample.places_sample` `places_insights___pe___sample.types` `places_insights___pe___sample.FUNCTION_NAME`
Manila, Filipinas	PH	`places_insights___ph___sample.places_sample` `places_insights___ph___sample.types` `places_insights___ph___sample.FUNCTION_NAME`
Varsóvia, Polônia	PL	`places_insights___pl___sample.places_sample` `places_insights___pl___sample.types` `places_insights___pl___sample.FUNCTION_NAME`
Lisboa, Portugal	PT	`places_insights___pt___sample.places_sample` `places_insights___pt___sample.types` `places_insights___pt___sample.FUNCTION_NAME`
Lusail, Catar	QA	`places_insights___qa___sample.places_sample` `places_insights___qa___sample.types` `places_insights___qa___sample.FUNCTION_NAME`
Bucareste, Romênia	RO	`places_insights___ro___sample.places_sample` `places_insights___ro___sample.types` `places_insights___ro___sample.FUNCTION_NAME`
Jidá, Arábia Saudita	SA	`places_insights___sa___sample.places_sample` `places_insights___sa___sample.types` `places_insights___sa___sample.FUNCTION_NAME`
Área central, Singapura	SG	`places_insights___sg___sample.places_sample` `places_insights___sg___sample.types` `places_insights___sg___sample.FUNCTION_NAME`
Joanesburgo, África do Sul	ZA	`places_insights___za___sample.places_sample` `places_insights___za___sample.types` `places_insights___za___sample.FUNCTION_NAME`
Madri, Espanha	ES	`places_insights___es___sample.places_sample` `places_insights___es___sample.types` `places_insights___es___sample.FUNCTION_NAME`
Estocolmo, Suécia	SE	`places_insights___se___sample.places_sample` `places_insights___se___sample.types` `places_insights___se___sample.FUNCTION_NAME`
Zurique, Suíça	CH	`places_insights___ch___sample.places_sample` `places_insights___ch___sample.types` `places_insights___ch___sample.FUNCTION_NAME`
Taipei, Taiwan	TW	`places_insights___tw___sample.places_sample` `places_insights___tw___sample.types` `places_insights___tw___sample.FUNCTION_NAME`
Chiang Mai, Tailândia	TH	`places_insights___th___sample.places_sample` `places_insights___th___sample.types` `places_insights___th___sample.FUNCTION_NAME`
Ancara, Turquia	TR	`places_insights___tr___sample.places_sample` `places_insights___tr___sample.types` `places_insights___tr___sample.FUNCTION_NAME`
Sharjah, Emirados Árabes Unidos	AE	`places_insights___ae___sample.places_sample` `places_insights___ae___sample.types` `places_insights___ae___sample.FUNCTION_NAME`
Londres, Reino Unido	GB	`places_insights___gb___sample.places_sample` `places_insights___gb___sample.brands` `places_insights___gb___sample.types` `places_insights___gb___sample.FUNCTION_NAME`
Nova York, Estados Unidos	EUA	`places_insights___us___sample.places_sample` `places_insights___us___sample.brands` `places_insights___us___sample.types` `places_insights___us___sample.FUNCTION_NAME`
Hanói, Vietnã	VN	`places_insights___vn___sample.places_sample` `places_insights___vn___sample.types` `places_insights___vn___sample.FUNCTION_NAME`

Dados completos

País	Link de inscrição	Nomes de tabela
Argentina	AR	`places_insights___ar.places` `places_insights___ar.types` `places_insights___ar.FUNCTION_NAME`
Austrália	AU	`places_insights___au.places` `places_insights___au.brands` `places_insights___au.types` `places_insights___au.FUNCTION_NAME`
Áustria	AT	`places_insights___at.places` `places_insights___at.types` `places_insights___at.FUNCTION_NAME`
Barein	BH	`places_insights___bh.places` `places_insights___bh.types` `places_insights___bh.FUNCTION_NAME`
Bélgica	BE	`places_insights___be.places` `places_insights___be.types` `places_insights___be.FUNCTION_NAME`
Brasil	BR	`places_insights___br.places` `places_insights___br.types` `places_insights___br.FUNCTION_NAME`
Bulgária	BG	`places_insights___bg.places` `places_insights___bg.types` `places_insights___bg.FUNCTION_NAME`
Canadá	CA	`places_insights___ca.places` `places_insights___ca.brands` `places_insights___ca.types` `places_insights___ca.FUNCTION_NAME`
Chile	CL	`places_insights___cl.places` `places_insights___cl.types` `places_insights___cl.FUNCTION_NAME`
Colômbia	CO	`places_insights___co.places` `places_insights___co.types` `places_insights___co.FUNCTION_NAME`
República Tcheca	CZ	`places_insights___cz.places` `places_insights___cz.types` `places_insights___cz.FUNCTION_NAME`
Dinamarca	DK	`places_insights___dk.places` `places_insights___dk.types` `places_insights___dk.FUNCTION_NAME`
Egito	EG	`places_insights___eg.places` `places_insights___eg.types` `places_insights___eg.FUNCTION_NAME`
Finlândia	FI	`places_insights___fi.places` `places_insights___fi.types` `places_insights___fi.FUNCTION_NAME`
França	FR	`places_insights___fr.places` `places_insights___fr.types` `places_insights___fr.FUNCTION_NAME`
Alemanha	DE	`places_insights___de.places` `places_insights___de.types` `places_insights___de.FUNCTION_NAME`
Grécia	GR	`places_insights___gr.places` `places_insights___gr.types` `places_insights___gr.FUNCTION_NAME`
Hong Kong	HK	`places_insights___hk.places` `places_insights___hk.types` `places_insights___hk.FUNCTION_NAME`
Hungria	HU	`places_insights___hu.places` `places_insights___hu.types` `places_insights___hu.FUNCTION_NAME`
Índia	IN	`places_insights___in.places` `places_insights___in.types` `places_insights___in.FUNCTION_NAME`
Indonésia	ID	`places_insights___id.places` `places_insights___id.types` `places_insights___id.FUNCTION_NAME`
Irlanda	IE	`places_insights___ie.places` `places_insights___ie.types` `places_insights___ie.FUNCTION_NAME`
Israel	IL	`places_insights___il.places` `places_insights___il.types` `places_insights___il.FUNCTION_NAME`
Itália	IT	`places_insights___it.places` `places_insights___it.types` `places_insights___it.FUNCTION_NAME`
Japão	JP	`places_insights___jp.places` `places_insights___jp.types` `places_insights___jp.FUNCTION_NAME`
Malásia	MY	`places_insights___my.places` `places_insights___my.types` `places_insights___my.FUNCTION_NAME`
México	MX	`places_insights___mx.places` `places_insights___mx.types` `places_insights___mx.FUNCTION_NAME`
Países Baixos	NL	`places_insights___nl.places` `places_insights___nl.types` `places_insights___nl.FUNCTION_NAME`
Nova Zelândia	NZ	`places_insights___nz.places` `places_insights___nz.types` `places_insights___nz.FUNCTION_NAME`
Noruega	NÃO	`places_insights___no.places` `places_insights___no.types` `places_insights___no.FUNCTION_NAME`
Peru	PE	`places_insights___pe.places` `places_insights___pe.types` `places_insights___pe.FUNCTION_NAME`
Filipinas	PH	`places_insights___ph.places` `places_insights___ph.types` `places_insights___ph.FUNCTION_NAME`
Polônia	PL	`places_insights___pl.places` `places_insights___pl.types` `places_insights___pl.FUNCTION_NAME`
Portugal	PT	`places_insights___pt.places` `places_insights___pt.types` `places_insights___pt.FUNCTION_NAME`
Catar	QA	`places_insights___qa.places` `places_insights___qa.types` `places_insights___qa.FUNCTION_NAME`
Romênia	RO	`places_insights___ro.places` `places_insights___ro.types` `places_insights___ro.FUNCTION_NAME`
Arábia Saudita	SA	`places_insights___sa.places` `places_insights___sa.types` `places_insights___sa.FUNCTION_NAME`
Singapura	SG	`places_insights___sg.places` `places_insights___sg.types` `places_insights___sg.FUNCTION_NAME`
África do Sul	ZA	`places_insights___za.places` `places_insights___za.types` `places_insights___za.FUNCTION_NAME`
Coreia do Sul	KR	`places_insights___kr.places` `places_insights___kr.types` `places_insights___kr.FUNCTION_NAME`
Espanha	ES	`places_insights___es.places` `places_insights___es.types` `places_insights___es.FUNCTION_NAME`
Suécia	SE	`places_insights___se.places` `places_insights___se.types` `places_insights___se.FUNCTION_NAME`
Suíça	CH	`places_insights___ch.places` `places_insights___ch.types` `places_insights___ch.FUNCTION_NAME`
Taiwan	TW	`places_insights___tw.places` `places_insights___tw.types` `places_insights___tw.FUNCTION_NAME`
Tailândia	TH	`places_insights___th.places` `places_insights___th.types` `places_insights___th.FUNCTION_NAME`
Turquia	TR	`places_insights___tr.places` `places_insights___tr.types` `places_insights___tr.FUNCTION_NAME`
Emirados Árabes Unidos	AE	`places_insights___ae.places` `places_insights___ae.types` `places_insights___ae.FUNCTION_NAME`
Reino Unido	GB	`places_insights___gb.places` `places_insights___gb.brands` `places_insights___gb.types` `places_insights___gb.FUNCTION_NAME`
Estados Unidos	EUA	`places_insights___us.places` `places_insights___us.brands` `places_insights___us.types` `places_insights___us.FUNCTION_NAME`
Vietnã	VN	`places_insights___vn.places` `places_insights___vn.types` `places_insights___vn.FUNCTION_NAME`